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MKBHD on YouTube Vs TikTok #shorts

2023-01-20 · Short · Marques Brownlee · recording, 0:57 · watch on YouTube

Topic: YouTube, writing online and creators · mode: Conversation and interview

In a clip from a full episode with Ali, Marques Brownlee (MKBHD) says he would go all in on TikTok if he only wanted fame, but stays on YouTube because people search there for information such as a new iPhone, even though his most viewed piece of content is a 12-second TikTok with 35 million views.

What is said

The parts of the video and what is said in each (★ — how much it matters to the video).

00:00:00 — MKBHD on YouTube versus TikTok

  • ★★★ Marques Brownlee says that if his goal were just to be famous he would be all in on TikTok, but people looking for a video on a new iPhone search for it on YouTube, and that is where he wants to be. — 00:00:00 · TikTok, YouTube, iPhone, Marques Brownlee
  • ★★ Marques Brownlee says he would feel the pressure to move to TikTok only if people started going to TikTok to see what is said about a new phone. (hedged) — 00:00:00 · TikTok, Marques Brownlee
  • ★★ Marques Brownlee says creators who want relevance, eyeballs or fame will feel pressure to be on TikTok, because TikTok is fully delivering that now. — 00:00:24 · TikTok, Marques Brownlee
  • ★★ Marques Brownlee: The most viewed piece of content Marques Brownlee has made in 15 years is a 12-second TikTok of him unfolding the LG Wing, with 35 million views. — 00:00:24 · TikTok, Marques Brownlee
  • ★★★ Marques Brownlee says he is trying to make valuable content for his viewers rather than chase eyeballs, so his platform is still YouTube. — 00:00:24 · YouTube, TikTok, Marques Brownlee

Threads in this video

Mentioned

Central: Marques Brownlee · TikTok · YouTube

Also: iPhone · LG Wing

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