Skip to content

Top 14 Funniest Moments from Apple WWDC 2019

2019-06-07 · Long video (solo, talking head or whiteboard) · Ali · recording, 10:33 · watch on YouTube

Topic: Tools, apps and tech · mode: Playful and ironic

In the last video of his WWDC 2019 series, Ali replays fourteen funny moments of Apple's keynote, from Kevin's robin joke, which he names the joke of the event, to Craig Federighi's jabs at Apple's marketing and iTunes and the outcry over the $999 monitor stand.

What is said

The parts of the video and what is said in each (★ — how much it matters to the video).

00:00:00 — Introduction: the last video of the WWDC 2019 recap series, on the funny moments

  • ★ Ali says this is the final video of his WWDC 2019 recap series and that it focuses on the funny moments and banter of Apple's keynote. — 00:00:00 · Apple

00:00:28 — The robin in Apple Park and the hearing-loss line

00:01:31 — Sumbul Desai's career and Marcus's bedtime

  • ★★ Ali describes Dr Sumbul Desai's career: a computer science degree, medical school at Stanford, executive director of the Stanford Medicine Center for Digital Health, then Apple's VP of health. — 00:01:31 · Apple
  • ★★ Ali, a junior doctor, says he is very jealous of Sumbul Desai's path from medicine to Apple's VP of health and keeps his fingers crossed for something like it one day. (hedged) — 00:01:31 · Apple

00:02:00 — Craig Federighi: iOS 13, the calendar palette, the Dark Mode team and Messages

  • ★ Ali says he has watched Apple's keynotes for the last few years, ever since he became an Apple fanboy. — 00:02:29 · Apple
  • ★★ Ali says pretty much everyone online agrees Craig Federighi gives Apple's funniest presentations; his jabs at the marketing department are probably a little problematic in 2019, but Ali thinks he pitches them well. — 00:02:29 · Apple

00:03:38 — The Memoji interlude and "enterprisey" Word documents

  • ★★ Ali explains a running joke among developers: enterprise software is seen as big, bloated software made decades ago that big companies pay obscene amounts for, such as Microsoft's, Oracle's or Salesforce's. — 00:04:01

00:04:58 — Standgate and Craig's iTunes bit

  • ★★ Ali says the WWDC 2019 audience muttered in outrage when Apple announced that the stand for the Pro Display XDR would cost $999 (about $1,000, as he puts it), an awkward moment he dubs "Standgate". — 00:04:58 · Apple

00:06:21 — iTunes split up, plugging in the iPhone, the Minecraft demo

  • ★★ Ali says iTunes is absolutely terrible and has frustrated pretty much everyone using macOS: it tries to do too many things and is far too bloated. — 00:06:21
  • ★★ Ali says it is good that Apple does not take itself too seriously and laughs at itself before announcing that iTunes will be split into three apps. — 00:06:21 · Apple

00:07:30 — No chickens harmed; SwiftUI and macOS Flying Squirrel

  • ★★ Ali describes SwiftUI, presented at the end of the WWDC 2019 keynote, as a new feature for developers that makes it a lot easier to build apps. — 00:07:30 · Apple

00:08:31 — Wrap-up: SwiftUI, his other WWDC videos, Craig, the robin again; sign-off

  • ★★ Ali calls SwiftUI a genuinely incredible feature and likes that Apple demonstrated it with a fun example rather than a lame one. — 00:08:31 · Apple
  • ★★ Ali calls Craig Federighi the most entertaining Apple presenter, as usual, and thinks maybe over half of the funny moments of the WWDC 2019 keynote came from him. (hedged) — 00:09:01 · Apple
  • ★★ Ali names Kevin's line at the start of the WWDC 2019 keynote, about a robin recorded in Apple Park for the Apple Watch chime, the joke of the event. — 00:09:01 · Apple, Apple Watch
  • ★ Ali says he had the idea for this video while watching the WWDC 2019 keynote, since some bits were genuinely funny and nobody wants to talk only about tech. — 00:09:28
  • ★★ Ali says that from the next week his channel returns to its regular videos on medicine, tech, education and productivity. — 00:09:28

Humor (dominant)

  • Kevin says the Apple Watch chime is birdsong from a robin "captured" in Apple Park, then says it was only recorded there — 00:00:56

    “The Robins are okay.”

  • Sumbul Desai lists loud places that can harm hearing, from construction zones to sporting events — 00:00:56

    “or playing your music really loud to drown out your singing voice. I do that all the time.”

  • Craig Federighi introduces the new iOS version's name — 00:02:00

    “our crack marketing team really surprised us this year by demonstrating their ability to count well into the double digits.”

  • Craig Federighi shows split screen in iPadOS with two Microsoft Word documents side by side — 00:04:01

    “I mean, that's enterprising right there.”

  • Ali explains the developers' running joke about enterprise software — 00:04:29

    “And that sounds a lot less funny now that I've tried to explain the joke.”

  • Craig Federighi imagines answering the call for iTunes to do more by adding Calendar, Mail and Safari to it — 00:05:46

    “Well, of course you'll add a dock. I think we've nailed it.”

  • After the augmented-reality Minecraft demo of killing chickens, Craig Federighi comes back on stage — 00:07:30

    “Just to be clear, no chickens were harmed on the stage at WWDC.”

  • Craig Federighi spins a random name generator in SwiftUI to pick the next macOS name — 00:08:06

    “Cute animals seems promising. Well, that one's perfect.”

Mentioned

Central: Apple · Craig Federighi · WWDC 2019

Also: People: Hayley Allen · Kevin · Sumbul Desai · Tim Cook

Organizations: Microsoft · Oracle · Salesforce · Stanford University

Products: Apple Maps · Apple Music · Apple Watch · iOS 13 · iPadOS · iTunes · Mac Pro · macOS · Memoji · Microsoft Word · Minecraft · Pro Display XDR · SwiftUI

Also centred on WWDC 2019: My 7 Favourite iPad OS Features - Apple WWDC 2019

Replies to

← Previous: My 7 Favourite iPad OS Features - Apple WWDC 2019 · Next → Harry Potter - Medical Science Explained