Ali predicts YouTubers will stretch videos past eight minutes instead of ten after YouTube lowers the mid-roll threshold (2020)
prediction · status: unresolved · last event: predicted (2020-09-09) · owner: Ali
About: mid-roll ads
| date | event | what | video |
|---|---|---|---|
| 2020-09-09 | predicted | After YouTube lowered the mid-roll threshold, Ali expects creators to be less keen to stretch videos past 10 minutes and more keen to stretch them past eight. (hedged) | How to make money on YouTube in 2021 (and how much I earn) 00:05:21 |
What is said about it
3 statements, by date (the events above are the turns of the thread; these are the details).
- 2020-09-09 · How to make money on YouTube in 2021 (and how much I earn) — Ali: A few years ago YouTube allowed mid-roll ads only on videos over 10 minutes long, so many YouTubers artificially stretched their videos past 10 minutes. — 00:04:31
- 2020-09-09 · How to make money on YouTube in 2021 (and how much I earn) — Ali's YouTuber friend and colleague Shelby Church broke down her YouTube earnings and found that her videos over 10 minutes earn over three times as much revenue as those under 10 minutes. — 00:04:31
- 2020-09-09 · How to make money on YouTube in 2021 (and how much I earn) — Ali: In the last couple of months, Ali says, YouTube changed the rule so that a video now only needs to be eight minutes long to carry mid-roll ads. — 00:05:21