Which apps should you use to run a business?

The software stack for running a business (communication, website, course hosting, design, email).

Axis: a small set of standard apps … custom or many specialised tools

Answers by date: 6 records in 5 sources, newest first; the answers above are the current ones. The advice was refined (2022, 2023), never reversed, in these records.

date	who	answer	source
2023-08-02	Ali	Ali runs his multi-million-dollar business, built over six years, on 12 apps: Slack, Webflow, Kajabi, Canva, Google Sheets, Loom, Notion, Figma, ConvertKit, Help Scout, QuickBooks and Stripe.	12 Tools I Use to Run My $4m Business 00:00:00
2023-04-30	Ali	Ali's team recently switched to ClickUp, a project management app somewhat like Notion but built for project management, purely for its video and content pipeline.	My Productive Phone Setup 00:10:42
2023-04-30	Ali	Ali's team keeps its documentation in Notion: meeting notes and a company handbook covering values, probation, contracts, salary, paid time off and perks.	My Productive Phone Setup 00:04:22
2023-03-26	Ali	Grain is particularly helpful for meetings: Ali's team shares the recordings, summaries and highlights with people who were not at the meeting.	6 AI Tools I Use Every Day 00:13:28
2022-08-26	Ali	Since first outsourcing his video editing in late 2019, Ali has had editors upload videos to Frame.io for his comments; outsourcing editing freed up a lot of his time.	27 Critical Apps That Shaped My Life 00:24:05
2022-02-16	Ali	Ali calls Notion absolutely fantastic for building a business's internal wiki, processes and standard operating procedures.	7 Side Hustles You Can Start This Year 00:14:36