Should you pick a niche for your channel?
Niche, topic choice, expanding a personal brand.
Axis: experiment first, niche later … pick a niche from the start
Answers by date: 5 records in 5 sources, newest first; the answers above are the current ones. The advice was refined (2020), never reversed, in these records.
| date | who | answer | source |
|---|---|---|---|
| 2020-12-28 (said on 2020-12-15, implied) | Ali | You do not need unfair advantages to start YouTube, Ali says, and they should not be a barrier, but to stack the deck in your favour, work with your unfair advantages. | How Much Money I Earn as a Doctor + YouTuber 00:20:57 |
| 2020-08-04 | Ali | Ali advises making your real name the brand: it has much more future potential than a brand name, which could typecast you, while your content evolves with you. | How to Make Money from your Passion 00:09:37 |
| 2020-04-17 | Ali | When starting on YouTube, Ali says, you just start making things; over time you niche down as you learn what resonates with people, so it is a case of trying a lot of things and seeing what is fun and what sticks. | Answering your Questions 00:01:03 |
| 2019-02-14 | Ali | Ali will not start a second channel for piano or tech: he puts everything on one channel, even if the mix of content annoys some viewers. | Valentine’s Day Live Stream 00:31:05 |
| 2018-07-23 | Ali | Ali says everyone advises YouTubers to focus on one particular thing, but he will politely ignore that advice and mix niche videos for medical students with general videos on tech. | A year on YouTube - Channel / life update 00:04:59 |
Dates are upload dates, which set the order. Where the speaker gives a different recording date in the video, it is added as "said on YYYY-MM-DD, implied" (derived from the date said in the video).