How should you price your first offer?
Pricing, high versus low ticket, offer design.
Axis: high ticket, a few customers … low price, many customers
Answers by date: 1 record in 1 source, newest first; the answers above are the current ones. One answer from each speaker here, so no change can be shown.
| date | who | answer | source |
|---|---|---|---|
| 2024-05-21 | Ali | Ali advises pricing a course low at first and raising it over time: lowering a price angers early buyers, while people do not mind increases and feel good about having bought cheaper. | A Beginner's Guide to Making Money with Online Courses 00:58:33 |